In addition to our usual focus on writing tips and publishing, we'll also be chiming in every so often with our musings and tips about online book marketing. This short post will get the ball rolling.
Whether you're a published author, or an aspiring one, you'll be aware that social media platforms have taken on a huge role when it comes to marketing books online.
My guess is that you've already come to the conclusion that it is necessary to develop your online presence using social media. But if you're already active on social media platforms, there's an important to ask yourself: Am I using them the right way?
I came across this great video recently, and I thought it worthy of a mention on the blog. It's a very short interview with online marketing guru Chris Brogan, in which he offers some great tips on how authors can use social media effectively. Hint: two-way communication!